English has traditionally been the language of cricket commentary in India, but that is fast changing.
Perhaps the promos should focus more on what has happened or will happen on the field?
The channel’s programming continues to be poor in original content, quality of production, and sporting knowledge.
With the I-League also running in parallel, clubs needed to sign more players, which has worked out well for the intermediaries.
The 19-year-old javelin thrower signed on with the American sports beverage manufacturer on a four-year contract.
Only a handful networks still run a daily sports bulletin, with politics and controversy taking centrestage.
An Indian football team jersey would burn a Rs 4,695-sized hole in your pocket.